FBN General, partner of supermarkets to deepen insurance

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FBN General Insurance announced that it has launched a customer loyalty insurance program with Supersaver Supermarket as part of its strategies to deepen insurance penetration in Nigeria.

According to a statement, the partnership aims to establish a mutually beneficial business relationship between the companies and the beneficiary customers.

He said, “The program, which offers a gift certificate to Supersaver customers upon reaching a threshold of N100,000, also provides customers with FBN General Insurance Personal Accident coverage that ranges from a cumulative value of N600,000 at N3.4m for a period of one year, depending on the option chosen.

“Some of the benefits of partnering for Supersaver, among others, include increasing the customer base and retention of existing customers, as well as increased growth rate and spread for Supersaver through referrals and word of mouth testimonials. hear. “

According to the insurer, the minimum personal insurance coverage benefits for qualified Supersaver Supermarket customers cover death, permanent disability, medical care and funeral arrangements for one year after issuance.

Speaking recently at the launch, FBN General Insurance Managing Director Bode Opadokun said he was delighted with the partnership between the two companies.

He encouraged the customers to take advantage of the partnership, in order to reap the enormous benefits offered by the product.

He said: “We are delighted to launch this proposal in partnership with Supersaver. These two unique brands have not only added value outside of common household items bought at the supermarket, but have also worked together to provide additional personal safety to people through insurance in an unpredictable security environment.

“I want to assure all of our customers and stakeholders that FBN General Insurance will continue to leverage a diverse business model to ensure that they are satisfied at all times. ”

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